“Your True Colors” event will Support Affordable Housing in the Community
Los Angeles, CA — May 3, 2017: Habitat for Humanity of Greater Los Angeles (Habitat LA) is an official beneficiary 
of the LEGENDS 2017 event to be held May 9 – 11 in the La Cienega Design Quarter (LCDQ). LEGENDS is a 3-day celebration of design that brings together thousands of VIPs and tastemakers from the worlds of interior design, decor, art, fashion, and architecture. Habitat LA will receive a percentage of tickets sales from the event. Since 2012, LCDQ has donated over $150,000 to support Habitat LA.
“Habitat LA is a great organization that we are honored to support. We believe that home should be a place of peace and comfort and Habitat provides that foundation, so it just makes sense,” said Gerry Bross, treasurer of LCDQ and former Chairman of the Board for Habitat LA. “Our members feel it is important to use our event to not only give back but raise awareness about the need in our own community.”
The LEGENDS 2017 theme “Your True Colors” will be expressed in the 60+ windows of the member LCDQ shops, showrooms, and galleries. The window designers have been invited to express originality and diversity in the vignettes they create. LEGENDS continues to grow in popularity each year, with thousands traveling to Los Angeles for the 3-day event that begins with a Gala cocktail reception followed by 2 days of keynote panels, receptions, personal appearances, book signings, roundtables and exhibitions. Learn more here.
“We have been honored to be a non-profit partner benefitting from the LEGENDS event for so many years,” says Erin Rank, President & CEO, Habitat LA. “This partnership has helped us raise much-needed funds and has increased awareness and volunteerism within the design community. The support of donors like LCDQ help us get one step closer to our goal of ending substandard housing in Los Angeles.”
In addition to proceeds from ticket sales, LCDQ member Dragonette LTD will support Habitat LA during LEGENDS 2017 with an in-store and online campaign. The Color My World campaign is a project put together by Doug and Gene Meyer in conjunction with Patrick Dragonette, who will host a VIP reception at his storefront, Dragonette LTD, on May 9th from 8 to 10pm, where guests may acquire an original artwork (measuring 12”X18”) from internationally renowned designers and artists for a donation of $500 each. The identity of the designer/artist is revealed only after the work is purchased. On May 10th, the remaining sketches will be available to the public online and in-store at 1:00 pm for $200 each. All proceeds from the Color My World campaign benefit Habitat LA.
Stay informed on all Habitat LA events and news on Twitter @HabitatLA (#BuildLA, #onlyinlcdqla, #lcdqlegends), Instagram @HabitatLA, and Facebook.
About Habitat for Humanity of Greater Los Angeles
Habitat for Humanity of Greater Los Angeles (Habitat LA) brings people together to build homes, communities and hope. As the top nonprofit homebuilder in the greater Los Angeles area with five consecutive Charity Navigator 4-Star ratings, Habitat LA has partnered with volunteers, donors and Habitat homeowners to build, renovate and repair more than 1,200 homes locally and worldwide since 1990. The lives of thousands of individuals have been transformed as a result of having a decent and affordable place to call home. Habitat homeowners help build their own homes and pay an affordable mortgage. By supporting Habitat LA through volunteerism, donations and supporting affordable housing, everyone can help families achieve the stability and self-reliance they need to build a better future. To learn more, visit habitatla.org.
About La Cienega Design Quarter
For over half a century the La Cienega Design Quarter has been the destination for stylish shoppers of top quality design for the home. This legendary district with its romantic courtyards, alluring windows and treasure troves of antiques, furniture, rugs, accessories and art is known as the shopping “heart” and workplace of the interior design profession. The La Cienega Design Quarter was founded in 2008 with the intent of unifying and promoting design businesses near the intersection of La Cienega Boulevard and Melrose Place. It is a 501(c)3 nonprofit organization that currently has 53 member design shops, showrooms and/or galleries. http://lcdqla.com/
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Contacts:
Yvonne Lara
Habitat LA
424-246-3187
ylara@habitatla.org
Angela Moore
Starfish P.R.
310-429-8868
angela@starfish-pr.com